Nauta

Description
Nauta was created in response to the great challenge of acceptability with respect to self-driving vehicles. Through exploration, gamification, and a rewards system, Nauta creates an experience focused on conveying trust in autonomous vehicles.
Info
Digital Interacion Design
Politecnico of Milan
UX/UI RESEARCH
2021
Tools
Figma
Collaborators
Altea Troiano, Giulia Angela Sangion, Letizia Barbieri
The Scenario
The Challenge
People demonstrate different levels of acceptability towards differnt kind of automation.
In particular driverless vehicle on road are perceived as unsafe.
User Journey
Nauta leverages beacon technology to create an exploratory experience; the user receives notifications at checkpoints so that they become familiar with the space.
UI Design
Gamification
The user interface uses the metaphor of space travel to discover unexplored worlds, taking the user through the experience with the guidance of a friendly buddy.
Works
Overview
In-Vehicle Lighting
Design Thinking WSSafeatHaptic Feedback
Guinea PigLibraccioNautaMochiGardenaDismisura
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